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Key Findings from the 2020 Loyalty Barometer Report
At Stamp Me Loyalty Solutions, we’re passionate about helping businesses of all shapes and sizes reward their customers in a way that consistently strengthens the emotional connection between the brand and the customer. That’s why we dug through Merkle’s most recent report, the 2020 Loyalty Barometer Report, to provide you with the most relevant and crucial information.
What is the Value of a Loyal Customer?
Any business should know that loyal customers are valuable, but not every business bothers to calculate the actual monetary value of a loyal customer. In fact, the point where many businesses go wrong is to place more value on acquiring new customers, and neglecting their existing ones. So, first thing’s first… let’s distinguish a loyal→
What Does Gamification Mean in Marketing?
Gamification is a big part of our day-to-day lives, often without us even realising. Think about those emails from LinkedIn reminding you that your profile is 58% complete, and suggesting what you can do to “level up” to a 100% complete profile. Anyone who considers themselves a keen craft beer lover has surely earned themselves→
7 Tips to Make Your Customers Loyal to Your Brand
Whether a close friendship or a business partnership, loyalty truly is paramount. If you don’t have loyalty, it’ll be very difficult to move forward and build anything upon it. Loyalty is so fundamental that nothing really works without it. Brands should focus on building the same loyalty if they wish to keep their customers. You→
Do Customer Loyalty Programs Really Work?
If you’re a looking at ways to achieve brand loyalty with your customers, you’re probably wondering “do customer loyalty programs really work?” Well, the simple answer is yes. There’s no denying that customer loyalty programs are a highly effective tool for retaining customers and also attracting new customers. However, it is important to look closer→
How to Retain Customers and Increase Brand Loyalty
When considering how to retain customers and increase brand loyalty for your business, there are a few tips and tricks you can implement that will not only encourage your customers to come back time and time again, but will even have them attracting new customers to your business through word-of-mouth. Given that 80% of any→