How Can I Promote My Loyalty Program?
Congratulations – you have your customer retention tool ready to go. Now what?
Well, you could have the most killer loyalty program in the world, but if no one knows about it, simply put – it will flop!
Marketing your loyalty program effectively is absolutely key to its success – but don’t worry – with our handy templates, print and downloadable resources, you can do it quickly and easily with minimal effort required.
Here are some ways you can let the world know about your awesome new loyalty scheme:
1. Web page or blog post
Set up a dedicated web page or blog post for customers to get more information about your loyalty program on your website.
See some web page examples and handy templates to assist you with setting up your web or blog page.
2. Social media
Use your social media channels to announce and regularly post about your loyalty program.
The advantage with social media is that you already have a keen audience who are interested in your businesses and likely the ideal candidates for your program.
3. Send an email
Drop everyone on your mailing list a message announcing your loyalty program.
Make sure you link back to your dedicated loyalty program webpage, blog post and/or or social media in the body of the email.
4. Display marketing material in-store (if applicable)
Customers should be able to walk into your store and immediately know all about your loyalty program. That’s why we provide you with everything you need to do this.